Questions

coulomb is unit of Electric Charge,

watt per meter per degree celcius is unit of Thermal Conductivity,

joule per kilogram per Kelvin is unit of Specific Heat capacity.

Virat Kohli surpasses Brian Lara with sixth Test double hundred as captain.

After reaching the milestone, Virat Kohli became the first captain to score six double tons in Test cricket. He has also become the first player to score six double centuries in just a span of 17 months. He also became the second Indian to score back-to-back double centuries, only after Vinod Kambli.

Apart from him, the only other cricketers who have scored back-to-back double Test tons are Wally Hammond, Don Bradman, Kambli, Kumar Sangakkara and Michael Clarke.

The USSR( now a Common Wealth of Independent States) is spread over Europe and Asia

Full-service airline Jet Airways has announced a partnership with ride-hailing app Uber to book airport cabs through the Jet Airways app itself. The airline will partner Uber and facilitate travel from the airport once a passenger has booked a ticket on the Jet Airways app.

International Firefighters' Day (IFFD) is observed on May 4. It was instituted after proposal emailed out across the world on January 4, 1999 due to the deaths of five firefighters in tragic circumstances in a bushfire in Australia.

Inbound Marketing :

     Inbound marketing refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospect's attention.

1. Communication is interactive and two-way.

2. Customers come to you via search engines, refferals and social media

3. Marketers provide value

4. Marketers seek to entertain and/or educate

5. It is a cheaper way of marketing

6. It is the new trend in marketing

7. People are more in control of what information they receive and how

Outbound Marketing

    In Outbound marketing the company contacts the customer through a message. It uses offline methods such as trade shows, mails to customers and calling customers.

1. Communication is one-way.

2. Customers are sought out via print, TV, radio, banner advertising and cold calls.

3. Marketers Provide little to no added value.

4. Marketers rarely seek to entertain or educate.

5. It is expensive compared to inbound marketing

6. It is one of the traditional methods of marketing.

7. In outbound marketing company is in control.