Questions

Today, internet plays a pivotal role in both B2B and B2C space. Internet advertising helps the company to reach a large target audience in a small budget and also is easily measurable. It’s highly effective in creating and increasing brand awareness on a whole for any product/service.

The following are the various ways to measure the effectiveness of online advertising:

•      Downloading of brochures/contact forms


•      Completing a transaction on Shopping cart section of the website


•      Subscription to newsletter/webinars


•      Online enquiry about the product/service through company’s email address


•      Google analytics


•      Web analytics  

Gujrat

'Rare earth'(They are all metals)

Raipur’s Swami Vivekananda Airport was ranked first in Customer Satisfaction Index (CSI) Survey among 49 airports in the country. It has achieved 4.84 score on a five point scale index. It was followed by Udaipur (2nd), Amritsar (3rd) and Dehradun (4th) airports which have scored 4.75, 4.74 and 4.73 respectively. This is third consecutive time in the past two years, Raipur airport has received this recognition.