Questions

A constitutional monarchy is a form of monarchical government established under a constitutional system which acknowledges an elected or hereditary monarch as head of state.

The monarchs in a constitutional monarchy had only the power that was allocated to them in the constitution of their land or republic.

The main purpose in measuring the effectiveness of any advertising campaigns is to evaluate its effect on the sales and also brand recall factor. The mathematical equation for measuring the effectiveness of an advertising campaign is:

Advertising campaign effectiveness = Revenue + Return on investment (ROI)

There are various ways to measure the effectiveness of advertising campaigns:

         - Conducting a survey after the campaign ends

         - Proportionate increase in the sales of that particular product/service

         - More customers calling to a toll-free and prescribed lines

         - Redemption of coupons and vouchers

         - Increased footfalls in the store to purchase product/service

         - Increased click on the company’s website  

From the given conditions ,

only A = 27 yrs satisfies.

A DVD is an example of Optical Disc.

(a) refers to political importance and (b) to economic importance. Out of (c) and (d), (c) is more important.