Questions

A conjugate acid, is a species formed by the reception of a proton (H+) by a base—in other words, it is a base with a hydrogen ion added to it.

On the other hand, a conjugate base is what is left over after an acid has donated a proton during a chemical reaction. Hence, a conjugate base is a species formed by the removal of a proton from an acid.

Because some acids are capable of releasing multiple protons, the conjugate base of an acid may itself be acidic.

Represented as the following chemical reaction:

Acid + Base ⇌ Conjugate Base + Conjugate Acid

The water molecule is the conjugate acid of the hydroxide ion after the latter received the hydrogen proton donated by ammonium. On the other hand, ammonia is the conjugate base for the acid ammonium after ammonium has donated a hydrogen ion towards the production of the water molecule. We can also refer to OH- as a conjugate base of H2O, since the water molecule donates a proton towards the production of NH+4 in the reverse reaction, which is the predominating process in nature due to the strength of the base NH3 over the hydroxide ion.

All those activities which have been planned out by the marketing department must be tried out in the market several times in order to be able to conclude if such activities are worthwhile or not. Such activities may be repeated several times over a period say six months or a year in order to be able to decide whether to stick to them or replace them with other better alternatives. Monitoring and controlling the marketing activities entails keeping proper records of the various activities and tracking them time and again particularly when it comes to the media, when to promote the product, cost factor, reach or the number of persons towards whom the promotions have been targeted, responses generated, sales generation and return on sales

Portrait and Landscape are modes of page orientations. In landscape mode page is wider than tall and in portrait mode it is inverse of landscape mode.

Online marketing is the exchange of products and services between the buyers and sellers on the internet.It is also known as e-marketing or internet marketing or online advertising. It may take the form of : 

a.B2C where the products are sold directly to the customers. 

b.B2B where trading networks or auction sites maybe used to reach out to the new customers and serve the existing one

c.C2C where one customer may further sell the product to another customer.

Examples of online marketing may include banner ads, blogs, social network advertisement.