Questions

When the resistance of the air between breaks down the current flows from the positive cloud to the negative cloud in a flash which we call lightning . The difference of potential involves is very high.

A uniformly high temperature of 800F and the annual rainfall of 80 inches or more, required by rubber is available in Kerala.

The transport phenomenon occurs only in equilibrium state of a gas and is irreversible.

When a program forks and the child finishes before the parent, the kernel still keeps some of its information about the child in case the parent might need it – for example, the parent may need to check the child’s exit status. To be able to get this information, the parent calls `wait()’; In the interval between the child terminating and the parent calling `wait()’, the child is said to be a `zombie’ (If you do `ps’, the child will have a `Z’ in its status field to indicate this.)

Detroit is the largest and most populous city in the U.S. state of Michigan. It is famous for Automobile Industries and is also known as MOTOR CITY.

Direct Materials doesn't come under Fixed Cost because it vary with changes in the activity level of a business.

Fixed Cost :

A fixed cost is a cost that does not change over the short-term, even if a business experiences changes in its sales volume or other activity levels.

It is of some importance to understand the extent and nature of the fixed costs in a business, since a high fixed-cost level requires a business to maintain a high revenue level in order to avoid generating losses.

Examples of Fixed Cost are:

Insurance, Salaries, Rent, Property Taxes,...

The main purpose in measuring the effectiveness of any advertising campaigns is to evaluate its effect on the sales and also brand recall factor. The mathematical equation for measuring the effectiveness of an advertising campaign is:

Advertising campaign effectiveness = Revenue + Return on investment (ROI)

There are various ways to measure the effectiveness of advertising campaigns:

         - Conducting a survey after the campaign ends

         - Proportionate increase in the sales of that particular product/service

         - More customers calling to a toll-free and prescribed lines

         - Redemption of coupons and vouchers

         - Increased footfalls in the store to purchase product/service

         - Increased click on the company’s website