Questions

Q:

Selecting and managing marketing channels :

How are the channel members managed and motivated, once they are selected?

Answer

These days channel members are being accepted by companies as their partners. The intermediaries are even being asked to integrate their business with the companies which results in lesser costs, greater efficiency and improved customer service. Corporates like Airtel are adopting PRM (Partner relationship management) software to give that added advantage to their supply chain. They organise rewards and recognition programs for their channel partners and also organise proper channels though which partners can vent any of their grievances relating to payments, violation of codes etc.

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Q:

Promotions and promotion mix :

What about the budget? We want our promotional campaigns to be cost effective enough. I don’t think we can afford celebrity endorsements as of now!

Answer

No problem. We can use network marketing as an alternative. The company already has its strong network of customers who can spread the word about its products. They can encourage referral rewards for say every three customers who will buy our product or avail our service.


We can also announce a contest for the customers to buy the product and win a chance to get himself broadcasted for the product advertisement. We can ask them to send in their photo along with the contest application form which they get alongwith the product they buy. So we don’t have to pay them as we would otherwise have to pay to a celebrity.

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Q:

The monosaccharides important in nutrition are

A) Glucose B) Galactose
C) Fructose D) All of the above
 
Answer & Explanation Answer: D) All of the above

Explanation:

There are 3 monosaccharides important in nutrition. They are Glucose, Galactose and Fructose.

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Filed Under: General Science
Exam Prep: AIEEE , Bank Exams , CAT
Job Role: Analyst , Bank Clerk , Bank PO

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Q:

Dr. BR Ambedkar was elected to Constituent Assembly from which among the following ?

A) Punjab B) Bombay Presidency
C) West Bengal D) United provinces
 
Answer & Explanation Answer: C) West Bengal

Explanation:

Dr. BR Ambedkar was elected to Constituent Assembly from West Bengal.

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Filed Under: Indian Politics
Exam Prep: AIEEE , Bank Exams , CAT
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Q:

The U-shaped skyscraper ‘The Big Bend’ will be build in which city ?

A) New York B) Florida
C) Texas D) California
 
Answer & Explanation Answer: A) New York

Explanation:

The design plans for the U-shaped skyscraper ‘The Big Bend’ in New York, hailed as the world’s longest building, have been revealed. The 4,000-foot long building will feature an elevator system that can travel in curves, horizontally and in loops.

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Filed Under: General Awareness
Exam Prep: Bank Exams

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Q:

How many Species go Extinct Every Day?

Answer

About 150 - 200 species of plant, insect, bird and mammal become extinct every day or 24 hrs.


This is not an accurate but an estimation by U.N. Convention on Biological Diversity and Global Extinction Rates. It is also said that current extinctions were 'up to 100 times higher than the background rate.'

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Subject: General Science Exam Prep: AIEEE , Bank Exams
Job Role: Analyst , Bank Clerk

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Q:

Strength of concrete increases with

A) increase in fineness of cement B) decrease in size of aggregate
C) increase in water cement ratio D) decrease in curing time
 
Answer & Explanation Answer: C) increase in water cement ratio

Explanation:

Strength of concrete increases with increase in water cement ratio as the strength of the cement is directly proportional to water cement ratio.

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Filed Under: Chemistry
Exam Prep: AIEEE , Bank Exams , CAT
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Q:

Resistivity of a wire depends on 

A) Length B) Area of cross section
C) Material D) All of above
 
Answer & Explanation Answer: C) Material

Explanation:

The resistivity of wire or the metal conductor is depend on the number density of free electrons in the conductor. so its mainly depends on nature of the material

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Filed Under: General Awareness
Exam Prep: AIEEE , Bank Exams , CAT , GATE , GRE
Job Role: Analyst , Bank Clerk , Bank PO

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