Questions

Q:

Managing advertising, sales promotion and public relations:

What according to you is sales promotion?

Answer

We can say that sales promotion is a cost effective technique by which an organisation can achieve its sales volume or the marketing objectives by providing value added product and not just an ordinary product to the end user or even the intermediaries. It is short term by nature and is suitable enough for generating sales within a short span of time. Sales promotion techniques are being increasingly used by retailing organisations some of which include advertising, providing discounts and allowances or a 'buy one get one free offer' etc.

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Q:

What are the key object oriented concepts used by Windows NT?

Answer

Encapsulation, Object class and instance.

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Q:

Which is the Largest Slum in the world ?

Answer

Neza-Chalco-Itza is one of Mexico City's barrios(slums). Most of its approximately four million inhabitants live there illegally. Mexico City's slums have been growing for more than 100 years, after the railways allowed new industry to beign in the city. 

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Q:

In the expansion phase of a business cycle

A) economy moves from peak to trough B) economy moves from contraction to peak
C) economy moves from trough to peak D) economy moves from trough to trough
 
Answer & Explanation Answer: C) economy moves from trough to peak

Explanation:

Business cycles are identified as having four distinct phases:

1. Expansion,

2. Peak,

3. Contraction, and

4. Trough.

Expansion is the phase of the business cycle when the economy moves from a trough to a peak. It is a period when the level of business activity surges and gross domestic product (GDP) expands until it reaches a peak. A period of expansion is also known as an economic recovery.

An expansion is characterized by increasing employment, economic growth, and upward pressure on prices.

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Filed Under: Indian Economy
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Q:

Processing speed of computer is measured in MIPS.

A) TRUE B) FALSE
Answer & Explanation Answer: A) TRUE

Explanation:

Million Instructions Per Second is a method of measuring the raw speed of a computer's processor. MIPS measures roughly the number of machine instructions that a computer can execute in one second.

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Q:

Which startup acquired Google's satellite imaging business in 2017 ?

A) NovaWurks B) PlanetiQ
C) Planet Labs D) UrtheCast
 
Answer & Explanation Answer: C) Planet Labs

Explanation:

American startup Planet Labs, that launches small satellites into orbit and sells the imagery, has announced its acquisition of Google's 'Terra Bella' satellite business. As part of the agreement, 60 Google employees will join the startup founded by ex-NASA scientists. Terra Bella, was acquired by Google in 2014 for $500 million and that time it was known as Skybox Imaging.

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Filed Under: General Awareness
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Q:

What is one map unit equivalent to

A) 1% recombination frequency B) the distance between a pair of homologous chromosomes
C) Both A & B D) 1 nanometer of distance between two genes
 
Answer & Explanation Answer: A) 1% recombination frequency

Explanation:

The distance between two genes is measured with a unit called map unit. One map unit is equivalent to 1% recombination frequency.

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Filed Under: General Science
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Q:

Where does most weather occur in the atmosphere?

A) Ionosphere B) Stratosphere
C) Troposphere D) Mesosphere
 
Answer & Explanation Answer: C) Troposphere

Explanation:

The troposphere is the lowest layer of the atmosphere and where most clouds are. That means all weather is in the troposphere. Almost all weather occurs in the Troposphere, basically, the lowest layer that goes up to about 10 - 15 kms.

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