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Q:

Hindustan Aeronautics Limited (HAL) has handed over a Dornier 228 light-weight aircraft to DRDO. What is the name of this aircraft?

A) Vayurathna B) Maharathna
C) Nabhrathna D) Aakashrathna
 
Answer & Explanation Answer: C) Nabhrathna

Explanation:
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Filed Under: General Awareness

Q:

Asia's biggest milk brand Amul has recently announced to set up a dairy processing plant with the investment of 200 crore rupees in which of the following cities?

A) Varanasi B) Kanpur
C) Lucknow D) All of above
 
Answer & Explanation Answer: D) All of above

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Q:

The Supreme Court has reconstituted the special Investigation Team(SIT) to expedite probe into Black Money Cases and directed the government to issue the necessary notification. Who of the following is the chairman of this team?

A) Arijit Pasayat B) M.B.Shah
C) R.M.Lodha D) Vinod Rai
 
Answer & Explanation Answer: B) M.B.Shah

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Q:

RBI has recently allowed minors to open and operate savings bank accounts  independently. The minor should be above  how many years of age?

A) 9 B) 10
C) 12 D) 14
 
Answer & Explanation Answer: B) 10

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Q:

Karnataka Bank Limited has recently launched Missed Call Banking Facility. Which of the following Statements are true regarding this?

(1) After giving missed call, the customer gets his account balance/mini statement through SMS on his mobile

(2) This Facility is free of cost

(3) Bank customers can give missed call from their registered mobile number to the designated numbers of the Bank and Know balance in their account or get mini statement

(4) These services are available only from registered mobile number of a customer to ensure confidentiality of the account details.

A) 1,3 and 4 B) 1,2 and 3
C) 1,2 and 4 D) 1,2,3 and 4
 
Answer & Explanation Answer: D) 1,2,3 and 4

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Q:

What is Inbound and outbound marketing?

Answer

Inbound Marketing :


     Inbound marketing refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospect's attention.


1. Communication is interactive and two-way.


2. Customers come to you via search engines, refferals and social media


3. Marketers provide value


4. Marketers seek to entertain and/or educate


5. It is a cheaper way of marketing


6. It is the new trend in marketing


7. People are more in control of what information they receive and how


 


Outbound Marketing


    In Outbound marketing the company contacts the customer through a message. It uses offline methods such as trade shows, mails to customers and calling customers.


1. Communication is one-way.


2. Customers are sought out via print, TV, radio, banner advertising and cold calls.


3. Marketers Provide little to no added value.


4. Marketers rarely seek to entertain or educate.


5. It is expensive compared to inbound marketing


6. It is one of the traditional methods of marketing.


7. In outbound marketing company is in control.

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Subject: Marketing and Sales

Q:

What is cross - selling and up - selling?

Answer

An up - selling is getting the customer to spend more money, buy a more expensive model of the same type of product, or add features or warranties that relate to the product viewed or purchased. 


A cross - sell is to get the customer to spend more money by adding more products from other categories than the product being viewed or purchased. 

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Subject: Marketing and Sales

Q:

The state which topped in creation of new jobs during the six years between 2004 and 2011 as per the latest NSSO data?

Answer

West Bengal

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Subject: General Awareness