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Q:

The Supreme Court has reconstituted the special Investigation Team(SIT) to expedite probe into Black Money Cases and directed the government to issue the necessary notification. Who of the following is the chairman of this team?

A) Arijit Pasayat B) M.B.Shah
C) R.M.Lodha D) Vinod Rai
 
Answer & Explanation Answer: B) M.B.Shah

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Q:

Which of the following bank has recently launches a special edition ' Cricket Credit Card' in association with IPL franchise Delhi Daredevils?

A) Yes Bank B) Federal Bank
C) Ratnakar Bank Limited D) Kotak Mahindra Bank
 
Answer & Explanation Answer: C) Ratnakar Bank Limited

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Q:

Cadbury India, a subsidary of Mondelez International has recently changed its name to Mondelez International is related to which country?

A) US B) UK
C) Japan D) France
 
Answer & Explanation Answer: A) US

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Q:

RBI has recently allowed minors to open and operate savings bank accounts  independently. The minor should be above  how many years of age?

A) 9 B) 10
C) 12 D) 14
 
Answer & Explanation Answer: B) 10

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Q:

AirAsia India has recently granted flying licence by DGCA to launch its low - cost airline in india. It is related to which of the following countries?

A) Philippines B) China
C) Malaysia D) Singapore
 
Answer & Explanation Answer: C) Malaysia

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Q:

Karnataka Bank Limited has recently launched Missed Call Banking Facility. Which of the following Statements are true regarding this?

(1) After giving missed call, the customer gets his account balance/mini statement through SMS on his mobile

(2) This Facility is free of cost

(3) Bank customers can give missed call from their registered mobile number to the designated numbers of the Bank and Know balance in their account or get mini statement

(4) These services are available only from registered mobile number of a customer to ensure confidentiality of the account details.

A) 1,3 and 4 B) 1,2 and 3
C) 1,2 and 4 D) 1,2,3 and 4
 
Answer & Explanation Answer: D) 1,2,3 and 4

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Q:

Which of the following states High Court has recently restored the power of the RBI to decide the period after which the bad loan can be called as a non-performing asset(NPA)?

A) Tamil Nadu B) Maharashtra
C) Gujarat D) Rajasthan
 
Answer & Explanation Answer: C) Gujarat

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Q:

What is Inbound and outbound marketing?

Answer

Inbound Marketing :


     Inbound marketing refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospect's attention.


1. Communication is interactive and two-way.


2. Customers come to you via search engines, refferals and social media


3. Marketers provide value


4. Marketers seek to entertain and/or educate


5. It is a cheaper way of marketing


6. It is the new trend in marketing


7. People are more in control of what information they receive and how


 


Outbound Marketing


    In Outbound marketing the company contacts the customer through a message. It uses offline methods such as trade shows, mails to customers and calling customers.


1. Communication is one-way.


2. Customers are sought out via print, TV, radio, banner advertising and cold calls.


3. Marketers Provide little to no added value.


4. Marketers rarely seek to entertain or educate.


5. It is expensive compared to inbound marketing


6. It is one of the traditional methods of marketing.


7. In outbound marketing company is in control.

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Subject: Marketing and Sales