Searching for "marketing"

Q:

‘Marketing Support and Services Scheme’ (in the Eleventh Plan) Supports artisans related to ___________.

A) Handicrafts B) Leather goods
C) Gems and Jewellery D) Handlooms
 
Answer & Explanation Answer: A) Handicrafts

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Filed Under: General Awareness
Exam Prep: Bank Exams

Q:

The basic goal of integrated marketing communications is to

 

 

A) communicate the value proposition to the target market B) tell the world about your company
C) create desire D) manipulate consumers
 
Answer & Explanation Answer: A) communicate the value proposition to the target market

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Filed Under: Business Awareness
Exam Prep: Bank Exams

Q:

A series is given with one term missing. Choose the correct alternative from the given ones that will complete the series.

 

? , Planning, Strategy, Marketing, Finance

 

A) Realization B) Success
C) Failure D) Idea
 
Answer & Explanation Answer: D) Idea

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Filed Under: Logical Sequence of Words
Exam Prep: Bank Exams

Q:

In the following question, a sentence has been given in Active/Passive Voice. Out of the four alternatives suggested, select the one which best expresses the same sentence in Passive/Active Voice.

 

Marketing professionals play a major role in the development of business sectors.

A) A major role is played by the marketing professionals in the development of business sectors. B) A major role is being played by the marketing professionals in the development of business sectors.
C) In the development of business sectors, a major role was played by the marketing professionals. D) In the development of business sectors, a major role has been played by the marketing professionals.
 
Answer & Explanation Answer: A) A major role is played by the marketing professionals in the development of business sectors.

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Filed Under: English
Exam Prep: Bank Exams

Q:

A marketing executive goes on his field work and walks 2 km North, then he turns West and walks 6 km, then he turns North and walks 7 km, and then he turns to his right and walks 6 km. Where is he now with respect to his starting position

A) 5 km North B) 9 km North
C) 9 km South D) 5 km South
 
Answer & Explanation Answer: B) 9 km North

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Filed Under: Direction Sense Test
Exam Prep: Bank Exams

Q:

In the following question, the sentence given with blank to be filled in with an appropriate word. Select the correct alternative out of the four and indicate it by selecting the appropriate option.

At this critical juncture what the company needs is a _______________ marketing strategy.

A) creditable B) adventurous
C) incredible D) credible
 
Answer & Explanation Answer: D) credible

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Filed Under: English
Exam Prep: Bank Exams

Q:

The question below consists of a set of labelled sentences. Out of the four options given, select the most logical order of the sentences to form a coherent paragraph.
P: When all the credit worthy people were given loans to a logical limit, they ceased to be a part of the market.
Q: Even this would have been understandable if it could work as an eye opener.
R: Owing to the materialistic culture elsewhere, it was possible to keep selling newer products to the consumers despite having existing ones which served equally
well.
S: They were lured through advertising and marketing techniques of 'dustbinisation' of the customer; and then finally, once they became ready customers, they were
given loans and credits to help them by more and more.

A) PRQS B) RSPQ
C) QSPR D) RPQS 
 
Answer & Explanation Answer: B) RSPQ

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Filed Under: English
Exam Prep: Bank Exams

Q:

Which of the following committees has been constituted by Insurance Regulatory and Development Authority (IRDAI) to review regulations governing the Insurance Marketing Firms (IMF)?

A) Balwant Rai Mehta Committee B) Veerappa Moily Committee
C) Ashok Chavan Committee D) Sachar Committee
 
Answer & Explanation Answer: D) Sachar Committee

Explanation:

The Insurance Regulatory and Development Authority (IRDAI) has set up a 10-member committee headed by Suresh Mathur (ED-IMF, IRDAI) to review norms related to Insurance
Marketing Firms (IMF) with an aim to increase insurance penetration in the country.

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Filed Under: General Awareness
Exam Prep: Bank Exams