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Q:

What is innovation in marketing?

Answer

Innovation is generally considered a process that brings together various novel ideas in a way that they have an impact on society. It differs from invention in that innovation refers to the use of a better and, as a result, novel idea or method, whereas invention refers more directly to the creation of the idea or method itself. Innovation differs from improvement in that innovation refers to the notion of doing something different rather than doing the same thing better.


 

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Subject: Marketing and Sales

Q:

Market survey means...........

A) Market Research B) Market Planning
C) Marketing Strategies D) Market Monitoring
 
Answer & Explanation Answer: A) Market Research

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Filed Under: Marketing and Sales

Q:

Which batsman has scored the most Test Hundreds ever?

A) Steve Waugh B) Sachin Tendulkar
C) Rahul Dravid D) Sunil Gavaskar
 
Answer & Explanation Answer: B) Sachin Tendulkar

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Filed Under: Sports

Q:

The hardened material available on earth is

A) Gold B) Diamond
C) Iron D) Platinum
 
Answer & Explanation Answer: B) Diamond

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Filed Under: General Science

Q:

................mixtures are used for making a glass

A) Quartz and Mica B) Salt and Quartz
C) Sand and Salt D) Sand and Silicates
 
Answer & Explanation Answer: D) Sand and Silicates

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Filed Under: General Science

Q:

Who is the author of the book 'The Prince' ?

A) Niccolo Machiaveli B) Emile Zola
C) Bernard Shaw D) V.S. Sharma
 
Answer & Explanation Answer: A) Niccolo Machiaveli

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Filed Under: Books and Authors

Q:

The book 'India of our Dreams' was written by ___ ?

A) Dr. Rajendra Prasad B) M.V. Kamath
C) Dr. C. Subramanian D) Dr. S. Radhakrishnan
 
Answer & Explanation Answer: B) M.V. Kamath

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Filed Under: Books and Authors

Q:

Which object, initially called the 'Whirlwind', was invented by Ives McGaffey in 1869 ?

A) Washing machine B) Electric mixer
C) Vacuum cleaner D) Blender
 
Answer & Explanation Answer: C) Vacuum cleaner

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Filed Under: Inventions